The Essentials

Growth Essentials

Over 10 weeks, discover how to transform your business, create growth with control and increase profits.

Program includes 12 hours contact time (Face to Face or Zoom) and 10 hours (Max) for background research, reviews and support.

You and your team will invest a further 100 - 200 hours on transforming activities.

Designed For:

Businesses with between 3 to 10 Full Time Equivalent (FTE) employees

Includes:

  • Take inventory of your current business structure, resources and system. (At Your Place Of Business)
  • Identify your business short and long term objectives
  • Build an online management framework that will support your team and share information.
  • Create underpinning systems for order, predictability and controlled growth.
  • Identify lines of communications and roles in your business
  • Assign responsibility, authority and accountability throughout your business
  • Identifying your business differences and uniqueness through benchmarking, competitive analysis and researching.
  • Identify how to action opportunities and remove threats from your business
  • Create an action plan that transforms the current to the new.
  • Budgeting and measuring outcomes
  • Automating business functions to reduce cost and errors
  • Top to Toe review. (At Your Place Of Business)

Cost :

    • Members - $4800 for the 10 weeks.
    • Non Member - $5280 for the 10 weeks.

If return travel time exceed 1 hour, an extra fee may apply.

5% Discount on single payment.

Delivery can be adjusted to suit your available time. Max 16 weeks

Numbers:

You can invite 2 others from your business to join you.

Marketing Essentials

Over 6 weeks, you will learn how to connect with your target market, increase sales and build lasting relationships.

Program includes 8 hours contact time (Face to Face or via Zoom) and 4 hours (Max) for research, reviews and support.

You and your team will invest a further 40 - 60 hours on marketing activities.

Designed For:

Businesses with a turnover of less than $500k p.a.

Includes:

  • Take inventory of your current marketing strategies, products and services.
  • Review of your target market and industry segmentation
  • Introduction of the 7+1 P's (Product, PricIng, Promotion, Place, People, Positioning, Packaging and Persuasion)
  • Using the 4 Pillars of marketing (Define, Find, Win and Keep) in your marketing plan.
  • Discover that the key to marketing is about the customer.
  • Gain ideas around creating engaging and good promotional copy.
  • Understand the differences between instore, online, print and referral marketing and how to blend for greater effect
  • Build a 12 month marketing plan and budget for time, cost and returns
  • Review after 3 months
  • Review after 6 months

Cost:

    • Members - $2000 for the 6 weeks
    • Non Members - $2200 for the 6 weeks

5% Discount on single payment.

Delivery can be adjusted to suit your available time. Max 10 weeks

Numbers:

You can invite 2 others from your business to join you.

Online Essentials

Over 8 weeks, you will build a website to attract business, create online campaigns using social media and mail, measure customer engagement and integrate.

Program includes 12 hours contact time (Face to Face or via Zoom) and 6 hours (Max) for support.

Designed For:

Any business that does not have a delegated technology team.

Includes:

  • Take inventory of current online technology as use.
  • Create an action plan to address deficiencies.
  • Master the inner workings of the internet to build engaging and searchable content.
  • Understanding domain, web, mail and other forms of hosting.
  • Review e-commerce platforms and financial gateways options for your online business.
  • Build a website that is Search Engine optimised (SEO) and connects with your target market.
  • Gain ideas around creating engaging and good promotional copy.
  • Understand your role when managing customer's information and privacy laws.
  • Understand the roles of social media, Blogs and video content to create prominence and relevance for your business.
  • Using tools that save you time and money
  • Put Google to work and discover how to use Google Search Console, Analytics and My Business map listing.
  • Using online Forms to survey and build your customer list
  • Capture customer information and activities using online CRM, POS and accounting systems like Xero
  • Build Mailing campaigns that will attract and engage
  • Connecting it all together to reduce errors, cost and risk

Cost:

Members - $3800 for 8 weeks

Non Members - $4180 for 8 weeks

5% Discount on single payment.

Delivery can be adjusted to suit your available time. Max 12 weeks

Numbers:

You can invite 2 others from your business to join you.

The 3 Essentials - Enrollments

Using the Messaging Form below and Select "Enrollment"